The TrueTwins Team
A global and diversified team of climate and luxury industry experts, business strategists, software engineers and creatives.
TrueTwins is invented and guided by Sustainability Impact Think Tank SUSTAIN A/S and implemented for clients by consultancy lab strøm.works
Management
Mariusz Skronski, Managing Director
co-founder of SUSTAIN A/S & Managing Partner and Creative Director of strøm.works
Mariusz is a serial entrepreneur and executive brand consultant with a proven track record of multiple successful ventures in fashion, luxury goods, advertising, film production, design and digital marketing.
Based in Copenhagen and Paris, Mariusz has founded companies since 1982. He has launched a luxury fashion brand distributed across Europe, US, and Japan. His award-winning commercial film production company Nosuch.Name redefined the image and brand strategy for Coca-Cola, Volkswagen, Toyota, Danske Bank, P&G, Carlsberg, Heineken, Cadburys, IKEA and over 100+ international clients.
His latest 2 companies MOON and STRØMWORKS, have been creating omni-channel strategy for brands like Georg Jensen, Johnnie Walker, Vogue, Wedgwood, LVMH, Revolver International Fashion Tradeshow and Global Fashion Agenda.
Mariusz co-founded Sustain A/S to leverage his expertise in branding and marketing and his deep connections with the Fashion and Luxury Goods industry.
Carl Emil S. Bregnhøi, Head of Implementation
co-founder of SUSTAIN A/S & Senior Partner and Strategic Director of strøm.works.
Carl Emil is a former Apple Associate and Product Evangelist, and has co-founded a string of companies.
He has been acting CTO at multiple start-ups, defining the teams and technology roadmap. Known for both his technology and business acumen, Carl Emil is passionate about balancing groundbreaking technology with tried-and-truth approaches to produce real-life applications.
His latest company, strøm.works has facilitated digital transformation for brands like Frama, Wedgwood, Waterford, Ole Lynggaard Jewellery, The Poster Club, Revolver International Fashion Tradeshow and Global Fashion Agenda.
Sustain A/S IP and subsequent TrueTwins technology stack and architecture is devised and designed by Carl Emil.
Carl Emil co-founded Sustain A/S to leverage his deep expertise of cutting edge technology and his pragmatic understanding of how technology innovation has been introduced and implemented in the fashion and luxury industry.
Braintrust & Advisory Board
Dr. Bo Lidegaard, Co-founder & Partner at Kaya Research
Dr. Bo Lidegaard is a co-founder of SUSTAIN A/S and has two decades as a top-level diplomat, regulator, politician & negotiator on Climate Change & Sustainability and deep experience in corporate engagement in sustainability. As a professional diplomat in the Danish Foreign Service 1984-2005 Bo was part of the team negotiating the landmark 1992 UN Framework Convention on Climate Change. As the top diplomatic advisor in the Office of the Danish Prime Minister 2005-11 he headed the negotiating team for the 2009 Climate Summit in Copenhagen engaging also closely with industry to develop strategies for green transition in the interphase between markets and regulation.
Bo is former Managing Director at Macro Advisory Partners, London, leading European policy work and advising major corporations and brands on green transition and strategies to align with the Paris goals. He’s a member of MasterCard Priceless Planet Advisory Board created 2020.
Bo co-founded Sustain A/S to leverage his deep understanding in the field of sustainability and climate mitigation, his connections to the global climate mitigation community, his knowledge of regional climate mitigation initiatives, and his insights on the many remaining gaps we need to resolve before aligning production and consumption with the Paris Climate Agreement.
Ulrik Garde Due, CEO of Mark Cross and Chairman of Positive Luxury
Ulrik Garde Due is a co-founder of SUSTAIN A/S and has more than two decades been managing global luxury and lifestyle brands, implementing transformative digital and omni-channel strategies.
Ulrik is also Chairman of Cecilie Bahnsen; Advisor for GF Capital, New York. Formerly President at Fiskars, CEO of Georg Jensen and Temperley London, and before that, Marketing Director of Burberry and Celine.
Ulrik co-founded Sustain A/S to leverage his deep understanding of the inner workings of the European fashion and luxury goods industry, his insights as a luxury brand executive on how brands balance profit, innovation spent and sustainability, and his connections to his executive colleagues in luxury brands.
strom.works implementation team
Rasmus B. Smidt
Head of Technology
Sam P. Mosafari
Principal Developer
Rikke Lauritzen
Head of finance
Kifayat Rahmat
Software Engineer
Sreelatha Vallabhaneni
Software Engineer
Olivia Klein
UI Designer
Nelly Nilsson
UX Designer